Green Revolution 2.0: NTPC and Assago Industries Partner to Produce Eco-Friendly Urea

NEW DELHI – In a move that signals a tectonic shift for India’s agricultural and energy sectors, NTPC Green Energy Limited (NGEL) has officially entered a strategic partnership with Assago Industries Private Limited to pioneer the large-scale production of Green Urea.
The Memorandum of Understanding (MoU), signed at the NTPC Bhawan headquarters, establishes a framework for decarbonizing one of India’s most vital industries: fertilizer manufacturing. Under the terms of the agreement, NGEL—the renewable energy arm of power titan NTPC—will provide the essential "green" ingredients required to sustain Assago’s upcoming production operations.
A Blueprinted Future at Pudimadaka
The heart of this collaboration will be located within the NGEL Green Hydrogen Hub in Pudimadaka, situated near the coastal city of Visakhapatnam, Andhra Pradesh. This facility is expected to serve as a flagship model for the National Green Hydrogen Mission, proving that heavy industry can thrive without a heavy carbon price tag.
By leveraging NGEL’s infrastructure, the project will integrate:
- Green Ammonia: Replacing fossil-fuel-derived feedstock.
- Captured CO2: Utilizing carbon recovery technologies to prevent atmospheric emissions.
- Renewable Energy (RE): Powering the entire manufacturing cycle with 100% clean electricity.
Decarbonizing the Soil
Traditional urea production is notoriously carbon-intensive, relying heavily on natural gas and fossil fuels. This new venture flips the script. By substituting these inputs with sustainable alternatives, the NGEL-Assago partnership aims to slash the carbon footprint of Indian farming from the ground up.
Beyond the raw chemical inputs, the agreement also covers the supply of various integrated utilities, ensuring that the entire manufacturing lifecycle remains seamless and environmentally responsible. This collaboration not only bolsters India’s self-reliance in fertilizers but also cements its position as a global leader in the transition to Green Chemistry.
